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Campaigns built around real brand problems.

Each project started with a question people were asking about a brand, usually whether it was worth the money. These case studies show how we answered it and what that did for sales and reputation.

UniCredit Bank SME campaign: an entrepreneur at a café table, laptop open, thinking

You have a thousand problems. Your bank isn't one of them.

Xiaomi Redmi Note 12 launch campaign: two friends laughing on the phone screen against a blue sky

A phone launch you could sing along to.

Hochland Telemea summer campaign: a tomato and a Telemea cheese making a heart on a beach stage

A fresh love story for a familiar cheese.

A cup of Müller Riso Zero chocolate rice pudding under a spoonful of rice and melted chocolate, in a wave of milk on a blue background.

Zero added sugar. Zero chance you'll forget it.

Three Las Fierbinți characters making heart signs with their hands under the Las Fierbinți sign.

Celentano won the vote. PENNY sold 65.8% more mici.

Bobonete smiling at a white table behind an open Lenovo Yoga laptop, on a grey background.

Bobonete tried to fold an ordinary laptop. It didn't end well.

A bottle of Müllermilch banana milk in a splash of milk with flying banana slices, on a blue background.

Every good taste gets the same review. Mmm.

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